Privacy Policy

Last updated: 13 July 2026

Interior Allure Ltd respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us or engage with our business.

1. Who we are

Interior Allure Ltd is a company registered in England and Wales.

Company name: Interior Allure Ltd
Company number: 15986508
Email: projects@interiorallure.co.uk

For data protection purposes, Interior Allure Ltd is the controller of the personal information described in this Privacy Policy.

2. Information we collect

We may collect the following types of personal information.

Information you provide to us

When you contact us through our website, by email, by telephone, through social media or in another way, we may collect:

  • Your name.
  • Your job title and organisation.
  • Your email address.
  • Your telephone number.
  • Your postal or business address.
  • Information about your project, development or enquiry.
  • Any files, plans, photographs or other information you choose to provide.
  • Records of our correspondence with you.

Please avoid including sensitive personal information in an enquiry unless it is genuinely necessary.

Information collected automatically

When you use our website, certain technical information may be collected automatically, including:

  • Your IP address.
  • Your browser and device type.
  • Your operating system.
  • The pages you visit.
  • The date and time of your visit.
  • How you arrived at our website.
  • Your approximate geographical area.
  • Information about how you interact with the website.

This information may be collected through server logs, cookies and services such as Google Analytics.

Client, supplier and business information

When we work with a client, supplier, contractor or other business contact, we may also collect:

  • Contact and identity information.
  • Project briefs, specifications and correspondence.
  • Quotations, purchase orders, contracts and invoices.
  • Payment and transaction records.
  • Delivery, installation and site information.
  • Information required to manage our professional relationship.

3. How we use your information

We may use personal information to:

  • Respond to enquiries and requests for information.
  • Discuss, prepare and provide quotations or proposals.
  • Take steps before entering into a contract.
  • Deliver and manage interior design, styling, procurement, installation and related services.
  • Communicate with clients, suppliers and project partners.
  • Manage projects, accounts, invoices and payments.
  • Maintain accurate business and financial records.
  • Operate, secure and improve our website.
  • Understand how visitors use our website.
  • Protect our business against fraud, misuse and security threats.
  • Establish, exercise or defend legal claims.
  • Comply with legal, tax, accounting and regulatory requirements.

We will not sell your personal information.

4. Our lawful bases

UK data protection law requires us to have a lawful basis for using personal information.

Depending on the circumstances, we may rely on:

Contract

We may process information where it is necessary to take steps at your request before entering into a contract or to perform a contract with you.

This includes preparing a proposal, communicating about a project and delivering agreed services.

Legitimate interests

We may process information where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights.

These interests may include:

  • Responding to business enquiries.
  • Managing client and supplier relationships.
  • Operating and improving our business.
  • Maintaining the security of our website and systems.
  • Keeping appropriate business records.
  • Understanding the general use and performance of our website.

Legal obligation

We may process information where necessary to comply with legal, accounting, tax or regulatory obligations.

Consent

We rely on consent where required, including for non-essential analytics technologies and certain forms of electronic marketing.

You may withdraw your consent at any time. Withdrawing consent will not affect processing that took place before it was withdrawn.

5. Contact forms and enquiries

When you submit an enquiry, we use the information you provide to respond and assess whether our services may be suitable for your project.

Submitting an enquiry does not create a contract between you and Interior Allure Ltd.

We will not automatically add you to a general marketing list merely because you have made an enquiry.

We may retain enquiry correspondence for a reasonable period so that we can manage follow-up questions, maintain business records and establish or defend legal claims.

6. Cookies and Google Analytics

Our website uses cookies and similar technologies.

Some technologies are necessary for the website to operate correctly. These may be used without your consent where permitted by law.

With your permission, we may use Google Analytics to understand how visitors use our website. Google Analytics may collect information such as:

  • Pages viewed.
  • Time spent on the website.
  • Website navigation and interactions.
  • Browser and device information.
  • General traffic sources.
  • Approximate location information.
  • Technical identifiers such as an IP address.

We use this information to produce website statistics and improve the performance, content and usability of our website.

Non-essential Google Analytics technologies should not be activated unless you have made the appropriate selection through our cookie banner.

You can accept, reject or manage non-essential technologies through the cookie controls provided on the website. You should also be able to change your choice later through the “Cookie settings” link.

Where Google Analytics processes personal information on our behalf, Google acts as one of our service providers. Information may be processed outside the United Kingdom, as explained below.

7. Marketing communications

We may only send marketing communications where:

  • You have asked to receive them.
  • You have provided your consent.
  • We are otherwise permitted to contact you under applicable law.

Every electronic marketing message will provide a way to unsubscribe.

You can also ask us to stop sending marketing communications by contacting projects@interiorallure.co.uk.

We may still send necessary service or project-related communications where you have opted out of marketing.

8. Who we share information with

We may share personal information with trusted organisations that help us operate our business, including:

  • Website hosting and technical support providers.
  • Email and IT service providers.
  • Google Analytics and other website measurement providers.
  • Accountants, insurers, legal advisers and professional consultants.
  • Contractors, installers, suppliers and delivery providers involved in a project.
  • Payment and banking providers.
  • Regulators, courts, law enforcement bodies or government authorities where required.
  • A potential purchaser, investor or professional adviser in connection with a restructuring, sale or transfer of the business.

We only share information where necessary and require service providers to handle it appropriately.

9. International transfers

Some of our technology and service providers may process information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are in place. These may include:

  • Transfers to countries recognised as providing an adequate level of protection.
  • Approved contractual safeguards.
  • The UK International Data Transfer Agreement or an approved UK addendum.
  • Another lawful transfer mechanism.

You can contact us for more information about the safeguards relevant to a particular service provider.

10. How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.

As a general guide:

  • Enquiries that do not result in a project may normally be retained for up to 24 months after our last meaningful contact.
  • Client, project and contractual records may normally be retained for the duration of the relationship and for up to six years afterwards.
  • Financial, invoice and transaction records are normally retained for at least six years to comply with tax and accounting requirements.
  • Google Analytics information may be retained for up to 14 months, subject to the settings applied to our Analytics account.
  • Cookie preference records may be retained for as long as reasonably necessary to remember your choice and demonstrate compliance.
  • Information relating to a dispute or legal claim may be retained until the matter and any relevant limitation period have ended.

We may delete or anonymise information earlier where it is no longer required.

11. Security

We use reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access.
  • Accidental loss.
  • Misuse.
  • Alteration.
  • Disclosure.
  • Destruction.

However, transmitting information over the internet is never completely secure. You provide information through the website at your own risk.

12. Your data protection rights

Depending on the circumstances, you may have the right to:

  • Ask for access to your personal information.
  • Ask us to correct inaccurate or incomplete information.
  • Ask us to delete your information.
  • Ask us to restrict how information is used.
  • Object to processing based on legitimate interests.
  • Withdraw consent.
  • Ask for certain information in a portable format.
  • Complain about how we use your information.

These rights are not absolute and may be subject to legal exemptions.

To exercise a right, contact projects@interiorallure.co.uk. We may need to confirm your identity before responding.

We normally respond to valid requests within one month.

13. Complaints

Please contact us first if you have concerns about how we use your personal information, so that we have an opportunity to investigate.

You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection.

Information about making a complaint is available through the Information Commissioner’s Office website.

14. Children

Our website and services are intended primarily for businesses and adults.

We do not knowingly collect personal information directly from children through the website. Please contact us if you believe a child has provided information to us without appropriate permission.

15. Third-party websites

Our website may contain links to social media platforms, client websites and other third-party websites.

We do not control those websites and are not responsible for their privacy practices. You should read the privacy information provided by the relevant third party.

16. Changes to this Privacy Policy

We may update this Privacy Policy to reflect changes to our website, services, technology or legal obligations.

The latest version will be published on our website and the “Last updated” date will be amended.

17. Contact us

Questions about this Privacy Policy or our use of personal information can be sent to:

Email: projects@interiorallure.co.uk

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